The Best Traffic Strategies for Your Blog
So you have taken the plunge and started a blog on your site that will increase your page rank and cause you to rank even higher- good for you. Now before you get too excited and start to kick back, there are some blogging traffic strategies that you may want to know to help you even more in this game we call niche marketing.
You may be shocked to know that getting traffic for a blog is different than getting traffic for most other websites in that the blogging technology is full of social elements that are integrated into the results of the blog itself.
One way of marketing your site is to make connections. Your blog will be more about creating an internet buzz or giving people some water cooler talk about a certain topic, relating to your site and business, of course.
Here is a breakdown of how the social means of blogging works. If you started a blog on your site about hair care products, then know that your readers can easily begin to subscribe to your blogs through RSS and feed readers. They can then be updated every time that you publish the blog. Another fun fact is that many of your blog readers will probably be bloggers themselves, and often with a large following. So, if they decide to link to one of your blogs, then it can have a delightful domino affect of being viewed by all of their readers, opening a whole other door to you and expanding your market. Another thing to try on for size is that a popular blog will probably have reader feedback, like users asking you for answers about what hair care product would be best for their hair type, which will give you some new and unique content that your page can rank for in addition. An easy bonus!
Basically, what you are trying to go for in optimizing your blog is to spread the word about your topic and business and get a loyal following of people to give you their attention, rather than matching search relevancy algorithms by optimizing page copy. It can be done! There are several sites out there like WordPress and Blogger where you can host your blog, but I would advise against it. You are so much better off starting your own domain name with a reputable host, that way you can build your audience at a much faster pace without some of the limits of the sites mentioned.
From there, it is time to get creative. You need to brainstorm and find some content ideas for your blog that will catch the public’s eye and draw traffic to your blog. Utilize social news sites like The Digg to see what is the latest among social bookmarkers, and you can tie that to your business and blog so that what you are posting is relevant, catchy, and in demand. Many people will also use their own social media networks, like Twitter or Facebook, to update their followers on their latest blog posting so that you can have even more people flooding your site. Again, back to one of my past examples of connecting to people in social media circles as you would at a party, be sure to really relate to your followers on Twitter or elsewhere so that you are not simply popping in every day to plug your blog and only your blog. Users will get disinterested in that real quick. SEO blogging is under the same umbrella as all of the other niche marketing startegies- meaning you need to remain genuine to get the results you are looking for.
