Is Content King? Grammar, Spelling and SEO
Until recently I would just write content as fast as I could think of it and rarely proofread my content before I published it. Whether I was just a little too confident or lazy I suppose it doesn’t really matter. Allowing my content to have misspellings and grammatical errors not only lets down my readers but it can confuse them as well.
In a very competitive market every little bit matters and you definitely don’t want to lose your readers due to poor grammar and a few misspelled words. I haven’t personally experienced this but I’ve heard from others that too many grammar and spelling errors can result in search engine penalties. When search engines say that content is king it’s important you spend enough time on your content.
The real reason you need to proofread your content isn’t to avoid search engine penalties but to make sure you don’t lose readers because you’re careless. Your readers have to understand you and be able to grasp what you’re trying to say. Make sure your content is readable, stays on topic and makes sense.
Take into consideration how many current readers, subscribers, and Twitter followers you have lost or you may lose due to a small mistake that would only take a minute or two to fix. You have to maintain topic authority and make sure you don’t lose your readers respect by poorly written or neglected content.
When I come across simple mistakes in content it doesn’t always deter me from reading but I easily lose respect for the author. Am I really just wasting my time reading what you have to say? Do you really care about me as a reader or are you just providing content for your page? If you don’t care about me as a reader then why should keep reading what you have to say?
Don’t just waste your time providing content with a specific keyword density… spend your time creating great content that is entertaining and easy to read!
Have you ever heard of maddox.xmission.com?
You may have… his site gets over 250,000 visitors every month.
This guy doesn’t have a flashy site or great SEO but he’s spent time over the last 11 years creating great content for his readers. They read his content because they love him or they hate him, regardless he puts a lot of thought in to his content.
