Niche Marketing
Now using a keyword such as niche marketing in your website url is very important when trying to rank for that keyword. It can help tremendously if you have it in your URL and even more if you have that keyword in your domain name. A lot of people new to niche marketing choose niches where they can purchase a domain with their primary keyword in the url, so they rank easier in the search engines – especially Yahoo. So make sure you understand your options when choosing a domain name and what kind of factors will come in to play in your niche marketing efforts.
Niche Marketing Examples
For example, I rank on page 1 of Google for the keyword niche marketing for my domain name http://nichetitans.com/. There are quite a few backlinks pointed to the domain name for that keyword and Google recognizes this properly. However, on Yahoo the domain is ranked on page 3 or 4 (receiving no traffic) for that keyword what so ever. Now go here if you don’t yet understand what are backlinks and how they will help you rank in the search engines.
Niche Marketing Strategy
The basic niche marketing strategy is to choose a niche that you think you can compete in for organic traffic – essentially search engine referrals. You want the popular search engines such as Google, Yahoo, Bing, MSN, Ask, etc to recognize your site and rank you for the keywords you’re trying to target in your niche market. The strategy begins with how to choose your niche market then continues with creating content and building backlinks for your target keywords. These keywords should have relative content and make sure you research your target keywords so you can try to choose ones that will generate more traffic for your site.
Niche Marketing Examples
Some excellent niche marketing examples can be found on other pages on this site, most which have already been linked to inside this post. An good example of niche marketing can be found on this post anchor text link building near the bottom of the page – nw atv rentals. This guy literally knew very little about SEO and link building but once he put in the work he was able to target his niche market well and rank on the top spot for multiple keywords in Google.
Here is a video that may help you find niche markets and give you some basic information if you don’t learn well when reading.
Hopefully this helps you understand niche marketing while giving you some examples and a strategy to get started.
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